B2B eCommerce Platform

B2B eCommerce Platform

B2B Online Order Portal

Designed for Your Sales Reps and B2B Customers

Blue Link provides a fully integrated B2B eCommerce Platform (Online Order Portal) for use by both your wholesale distribution B2B customers and sales reps. The order portal can be completely customized to include your company graphics, colours and information and is integrated in real-time with Blue Link’s back-end ERP. For advanced eCommerce functionality, Blue Link integrates with existing B2C and B2B eCommerce platforms and marketplaces such as Shopify and Amazon.

Integration with Blue Link is Seamless

Fully Integrated with Blue Link ERP

All information is synced in real-time with Blue Link ERP for accurate inventory and pricing information. Once an order is submitted online through the portal, a sales order is created in Blue Link without the need for any re-keying of information.

Blue Link’s Online Order Portal is designed for use by your B2B customers and/or sales reps. When sales reps login, they have the ability to choose which customer they want to make a purchase on behalf of. All other functionality is available to both your B2B customers and sales reps.

Software Demo Video: B2B eCommerce Platform

B2BOP Demo Video

For Wholesale Distribution Companies:

B2B Customers

Your B2B Customers Can:

  • Log-in to browse inventory online with their own customer-specific pricing
  • Place orders at their convenience with up to date pricing and (optionally) product availability information
  • Track order status in real-time
  • View or print online statements, and drill down to order and invoice detail
  • Copy and submit a previous order or create an entirely new one
  • Create shopping lists
  • Search product by brand, vendor and/or category
  • Find “retailers near you” in order to easily pick up or view product in store
Easy Access for Sales Reps

Your Sales Reps Can:

  • Access the online order portal across devices that are connected to the internet – including tablets, phones and laptops
  • Enter orders for their customer accounts from anywhere they have an internet connection
  • Look up inventory and pricing information for each of their customer accounts
  • View information about their customer accounts including account balances, order status, and more

Sales Rep Software

Learn more about other features of Blue Link ERP to help your inside and outside sales reps

Learn More
B2B eCommerce Benefits

Benefits of Blue Link’s B2B eCommerce Platform:

  • The system is user-friendly and dynamic, allowing your business to easily make changes and update the site
  • Configure all aspects of the portal without any web design expertise – layout, colours, labels, even language (the online order portal is a multi-lingual product)
  • Determine which of your products are displayed on the portal, which customers have access, and what they can and cannot do
  • Create promotional lists and highlight “new” products under each category/brand/vendor
  • Display multiple  images per inventory item for a complete view of available product
  • Receive sales orders directly into Blue Link’s order entry screens without re-keying anything
  • Have a 24/7 order presence